New Song Launch Style
Movie Dum Maro Dum songs will be launched between interval of India and South Africa Match on 12 March 2011. This film will be released on 22 April 2011.If the title track of movie is launched in interval of match then movie grab maximum eyeballs. There are maximum 45000 viewers to see match at VCA Stadium and also millions of Cricket fans were watching this match on television. The stars like Abhishek Bachchan, Prateik Babar, Rana Daggubati, Bipasha Basu were present on match venue. Earlier there was a decision that Deepika Padukone will perform on song but she had not get time for rehearsal. Now she only promotes the Item song form movie. Some part of item song in movie was sung by Abhishek Bachchan and Bipasha Basu. This movie has created many controversies like showing of rave party culture in Goa and Dev Anand is also object on the song Dum Maro Dum.