Sachin Tendulkar Brand Ambassador World Cup Cricket 2011
Sachin Tendulkar today became the World Cup Cricket 2011 Brand Ambassador. The ICC Cricket World Cup 2011 will be hosted by India along with Sri Lanka and Bangladesh. ICC chief executive Haroon Lorgat remarked that ICC is quite happy to have Sachin Tendulkar as Brand Ambassador World Cup Cricket 2011, such a magnificent player and majestic harbinger of world cricket he really is. He commented:
"I don't think any other player has inspired a nation like he has and the respect and affection he enjoys goes way beyond his native India. Many other athletes and sports fans around the globe admire what he consistently achieves and what he does for cricket."
ICC World Cup Brand Ambassador Sachin Tendulkar has remarked that playing in the home country will make the event more meaningful and special for him. Eventually, Sachin brand ambassador is going to be the second player after Pakistan's Javed Miandad to participate in six World Cups.